Self-publishing refers to the process of independently publishing and distributing your own work, such as books, e-books, or other written materials, without relying on traditional publishing houses or companies. Self-publishing allows authors to take full control of the publishing process, but it does mean that you are responsible for all aspects of publishing.

A self-published author is their own publisher, responsible for financing and managing the whole process. Authors can publish their books independently, either in print or digital formats, without involving a traditional publisher. They handle everything, including editing, cover design, formatting, marketing, and distribution. Self-published authors retain creative control, full rights, and receive a larger portion of the royalties (often the full 100%).

If you've ever felt bewildered by the choices, we're here to shed some light on the different avenues of publishing. In this edition, we'll provide an exploration of the traditional publishing industry. If you would like to what more about the five main models of publishing, please pop over to the 5 Models of Book Publishing article.

To stand out in the crowded book market, authors must develop a strong personal brand and implement effective marketing strategies. In this blog post, we'll explore some innovative marketing ideas specifically tailored for authors, helping you reach a wider audience, boost book sales, and establish a loyal reader base.

Author chat with Tami Sussman, author of ‘So That Happened’ (Walker Books) and ‘Tiny Tradies’ (Affirm Press)

The publishing space is divided into quite a few camps at the moment… which can be somewhat confusing for authors looking for a publishing opportunity. So, I thought I’d take a moment to pen a little something about the different types of publishing… starting with traditional publishing.